Leslie Forman

Case Studies

July 2, 2015

Redesigning Jennifer Massoni Pardini’s Virtual Home, Powered by Empathy & WordPress

How might a writer wrap a soft (virtual) blanket around the people who most need her story? Building on a solid foundation of blog posts and heart photos, I collaborated with Jennifer Massoni Pardini to redesign her website to better serve grieving parents and build a new foundation for the next steps in her writing career.